The beauty concept store came to ALLDAYEVERYDAY when its online magazine, The Glossy, needed a makeover.
Now in its second year, Standard Culture remains one of the most successful branded editorial executions online today.
MilkMade.com is a robust editorial outlet for Milk Studios, featuring original content, a Tumblr, streaming video and real-time user-generated images.
FiftyThree approached ALLDAYEVERYDAY looking to create a Tumblr theme that helped showcase the work being created via their highly successful iPad application, Paper.
In continuing to evolve the online identity of Standard Hotels, we completely overhauled their booking site, overseeing everything from comprehensive technical interactions to the creation of 85 video loops for the homepage.
ALLDAYEVERYDAY concepted, designed and built the online campaign, “Wish You Were Here” for the premium champagne brand.
For the launch of The Standard’s collaboration with Warby Parker, ALLDAYEVERYDAY and PlayAPI developed a cross-platform photo submission game.
ALLDAYEVERYDAY conceptualized and developed this first-to-market Facebook application, utilizing the social network’s API and users’ personal Timelines to help the brand and fans celebrate shared cultural and social moments.
To kick off a new fundraising season, Rainforest Fund asked ALLDAYEVERYDAY to relaunch its website.
ALLDAYEVERYDAY partnered with digital strategy firm Undercurrent on an editorially-driven Tumblr for Land Rover USA.
Stylist to Lady Gaga and the Creative Director of Thierry Mugler, Nicola Formichetti approached ALLDAYEVERYDAY to creating a unified interface that allows fans to easily engage with his robust social media presence.
StndAIR, The Standard Hotel’s private airline, connects New York City to getaway destinations Montauk, Shelter Island, and Martha’s Vineyard.
As part of Standard Culture, we re-launched Shop the Standard, the online gift shop that features art, books and cheeky travel necessities alongside ongoing artist collaborations.
ALLDAYEVERYDAY developed a visual Tumblr content discovery tool for Ann Taylor and BlackBook magazine.
For NIKE and (RED), ALLDAYEVERYDAY concepted and executed Tied Together, a 120-hour, five-city relay around the world to fight HIV and AIDS in Africa, beginning in New York City and continuing through London, Milan, Berlin and Paris.
Developed in collaboration with Doubleday & Cartwright, BluePrintLife is an ongoing gallery of user-contributed photos representing the BPC lifestyle.
We created an extension of the Ann Taylor blog that allowed clients to “style” their own Ann Taylor outfits.
ALLDAYEVERYDAY designed and developed an elegant online platform for the much-anticipated Anna Sheffield bridal and commitment jewelry line.
ALLDAYEVERYDAY designed and executed this geotargeted Facebook tab to host a global user-submitted photo contest.
As part of Ann Taylor’s ongoing efforts to reach the next generation of working women, we collaborated with the Ann Taylor brand team and their campus ambassador program to develop an extension of their blog presence for their “Style for Students” initiative.
ALLDAYEVERYDAY designed and developed an editorially-driven Facebook tab to mark the collaboration between Club Monaco and A Continuous Lean.
NikeStadiums.com is the main editorial content hub for the global Nike Stadium communities.
ALLDAYEVERYDAY created an online marketplace for Milk Studios that offers limited-run prints, books, and collectibles.
