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For over three years, Alldayeveryday has partnered with The Standard to translate its offline personality into an engaging digital presence beyond a booking platform.

We have created a publishing and communications framework that articulates The Standard's unique perspective on culture and community. The goal has been to build a brand that is bigger than a logo or a property — an attitude that is personified through every action.

Featured work for The Standard

The Standard
The Standard x Warby Parker
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We teamed up with PlayAPI to develop a cross-platform photo submission game.
The Standard
Social Media Management
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Over the last three years, we have worked with The Standard to build a robust online community across their social channels.
The Standard
standardhotels.com
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We were tasked to articulate the look, feel and experience of The Standard for a re-design of their booking site.
The Standard
Standard Culture
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Before every brand had a blog, Alldayeveryday worked with The Standard to create The Standard Culture.
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